The Power of Broke

The Power of Broke

by Daymond John

3 mentors recommend this 288 pages

Daymond John has been practicing the power of broke ever since he started selling his home-sewn hats on the streets of Queens. With no funding and a $40 budget, Daymond had to come up with out-of-the box ways to promote his products. Luckily, desperation breeds innovation, so he hatched an idea for a creative campaign that eventually launched the FUBU brand into a $6 billion global phenomenon. But it might not have happened if he hadn't started out broke -- with nothing but a heart full of hope

ISBN: 9781101903599

🎯 Who Recommends This Book 3

Chris Sacca

Chris Sacca

Finance & Investing

"Compelling tales of hustle and hunger."

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Gary Vaynerchuk

Gary Vaynerchuk

Business & Entrepreneurship

"I firmly believe that you should only read business books from people who have actually built businesses. [This author] has done just that."

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Mark Cuban

Mark Cuban

Business & Entrepreneurship

"This guy built an empire from the streets of Hollis, Queens, and here he compares notes with other visionaries."

book list Cited in: the power of broke →