Rory Sutherland's Book Recommendations
Rory Sutherland is the Vice Chairman of Ogilvy UK and an influential figure in the advertising world. He is known for his behavioral science insights and application of unconventional thinking to business problems. Based on his book recommendations, he seems to have wide-ranging interests, from economics and technology to psychology and design.
📖 Written by Rory Sutherland
📚 Books Recommended by Rory Sutherland 11
When More Is Not Better
"Excellent book."
book list View source ↗"To fans of The Doorman Fallacy, here it is perfectly described by @RogerLMartin in his excellent book When More is Not Better."
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Wanting
"I hope everybody else enjoys this book as much as I did."
book list View source ↗"Wanting: The Power of Mimetic Desire in Everyday Life by Luke Burgis via @amazon I hope everybody else enjoys this book as much as I did."
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Algorithms to Live By
"Sensationally good book."
book list View source ↗"Sensationally good book, and with an audiobook read by the co-author... @brianchristian - always better. Very interesting section explaining creative process in algorithmic terms, analagous to simulated annealing. @RogerLMartin will like."
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Obvious Adams
"Superb business book."
book list View source ↗"Two superb business books: "The Specialist" (1930) by Charles Sale & "Obvious Adams" (1916) by Updegraff. Both much cleverer than they look."
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Obliquity
"The best short read for businessfolk."
book list View source ↗"@d_f_stone @EconTalker I completely agree. The @peterthiel book, along with @ProfJohnKay 's Obliquity, is the best short read for businessfolk since R Updegraff's Obvious Adams and The Specialist by Charles Sale."
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$100M Offers
"Truly excellent book."
book list View source ↗"Truly excellent book by @AlexHormozi , not least for its healthy coverage of B2B. via @AmazonUK"
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Seeing Like a State
"A fabulous book."
book list View source ↗"@JonathanShedler You'll enjoy a fabulous book called Seeing Like a State."
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Traffic
"Should be a set text in schools."
book list View source ↗"I completely agree. Non-drivers have a very poor understanding of complex systems and should be treated with suspicion. The book Traffic by @tomvanderbilt should be a set text in schools."
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The specialist
"Superb business book."
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Understanding Comics
"I picked it up thinking it was kind of silly, but by the end - and I read it on one sitting - I thought it was one of the best books ever written - or indeed drawn!"
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Confessions of an Advertising Man
"@GuruAnaerobic Love it. His best book."
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